The IRIS Book 1982-2015  is intended to share experience and to reflect on the key concepts of Entrepreneurship. It is organized around topics, such as, Strategy & Management, Technology & Innovation, Partnership & Culture, Crisis & Disruption and Fun & People.

Each topic is divided in different sections that relate to a specific question or subject. The reader can select a section of interest from the Table of Orientation and access it directly to learn more about the IRIS story and the more general Lessons Learned on that subject.

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Easy to access Table of Orientation

This book is designed to share real-life experience with engineers, young or confirmed entrepreneurs, managers willing to grow internationally, professors, etc.

“The IRIS Book is an excellent guide for the journey of the young entrepreneur and a  ‘must read’ for them” Sophie Neu, Managing Director Yncubator

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Typical page of the IRIS Book

Its original format that allows an easy selection of the subject matter and proposes many pictures and cartoons should make it accessible to a wide audience, especially to the new generation.

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Lessons Learned Page

The IRIS Book covers the 9 phases of development of the IRIS company, from a university spin-off to a listed company and finally to its integration into Canon.

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The 9 phases of the IRIS project.

“IRIS Can inspire our new generation of entrepreneurs. It shows that the once famous, Belgian entrepreneurship spirit is still alive” Christian Boon Falleur (ex-director Ackermans & van Haaren)

The Preface is written by Eric Domb (Founder of Pairi Daiza) and the Baron Luc Bertrand (Chairman of Ackermans & van Haaren), who have both been key actors in the IRIS development.

To summarize some of the key elements of the IRIS Book:

  • The IRIS Book is written in English for a more international distribution.
  • It is designed to share experience with the new generation.
  • The format of the book is 17 cm x 24 cm
  • It contains 474 full-color pages and 642 pictures or cartoons
  • It has benefited from 63 contributors from Europe, USA and Japan who have directly been involved in this project (design, pictures, cartoon, review, proofreading, etc.)
  • There are 162 Lessons Learned proposed and 19 statements from key personalities
  • The IRIS Book project is supported by 16 partners
  • The price of the IRIS Book is €45 (including VAT)

Download the quick user guide to learn more about the organization of the IRIS Book: IRIS Book Quick User’s Guide

Watch the IRIS Book gallery to get a better feeling on the content and look and feel of the book.

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